Meet the Founder

Our Founding Story

Orange Vista is a market research consultancy focused on the healthcare, education and social enterprise sectors. Orange Vista provides primary research and in-depth insights to support customer discovery, product development and innovation activities. We put theory into practice.

Brigitte Anderson

Brigitte Anderson is Founder and Principal of Orange Vista LLC. With over 18 years of professional experience, Brigitte began her career in the financial services industry and spent nearly a decade in a variety of strategic and operational roles in the US and abroad. In late 2015, she decided to learn more about technology, healthcare and innovation.  She started Orange Vista because she wanted to leverage her background working in new markets and industries with actionable business insights.  Brigitte holds an AB in Anthropology from Princeton University, an MBA from Chicago Booth and an MS in Biomedical Informatics from The University of Chicago.   Brigitte has given talks on  market research at the Polsky Exchange at the University of Chicago, Northwestern University and the Women’s Business Development Center.  In her free time she enjoys playing tennis, traveling and attending cultural events.